Conquering Your Clownfish
When Conquering Your Clownfish set out to create a podcast celebrating the special needs community, they needed a voice that matched their mission. Together, we developed an authentic brand presence that helps them share powerful stories from parents and caretakers.
Branding
Doc’s Corner
Doc's Corner faced a common brand challenge: drawing inspiration from competitors without losing their own identity. When they brought me two vastly different podcasts as inspiration, I helped them identify the core elements they admired in each and craft a distinctive voice that's authentically their own.
PodUp
PodUp needed to stand out in the crowded podcast software market. As their Senior Copywriter for 18 months, I developed their brand voice from the ground up, creating compelling messaging that attracted podcast creators and drove software adoption.
Why We Believe
When the Why We Believe podcast needed to connect with both LDS members and curious listeners, they faced a unique messaging challenge. I helped them develop a brand voice that authentically shares faith stories while creating an inviting space for those interested in learning more about the LDS church.
The Unsidelined life
The Unsidelined Life faced a common challenge in the women's empowerment space: how to create meaningful conversations about faith and purpose without falling into cliché messaging. I helped them develop a distinctive brand voice that speaks authentically about divine purpose and cuts through generic inspirational messaging.