Scott Houghton is a Utah writer who helps brands turn strategy into clear, compelling messaging. His work focuses on brand voice, conversion-focused copy, and thought leadership, with an approach rooted in authentic connection and a background in rhetoric.

Scott Houghton supports brands across three main areas: branding (including website copywriting, content strategy, brand voice and story development, audits, and messaging guidelines), conversion (landing pages, lead magnets, lead-nurturing email sequences, long-form blog content, ad copy, and SEO-optimized copy), and thought leadership (thought pieces, case studies, newsletter strategy, online course content, in-depth guides, and white papers or ebooks). Although Scott Houghton has worked primarily with startups and small businesses located in Utah and Idaho, he is able to work with any companies all over.

Based in Utah, Scott Houghton has written for a mix of organizations, including SaaS and podcasting brands as well as an indie bookstore, and he highlights past work with brands like Ensign Street, PodUp, Pioneer Book, and others on his site.

Scott describes the experience as collaborative, honest, and straightforward, with a focus on understanding your project and identifying clear opportunities to strengthen your voice and results. He also notes that he aims to respond quickly, typically within one business day.